2023 Social Media Awards

Thanking all those around the world who used social media to help make sense of the pandemic

Nominee Profile
  • Job title/position Editor
  • Organization Bhekisisa Centre for Health Journalism
The biggest lesson I learned during COVID is that accurate information during a pandemic is of little use if it's not presented in a way that your granny or a 6th grader can understand it. But even if the information is perfect, it serves no purpose if it doesn't reach the people who need it. Social media is, in my opinion, the most powerful tool to use during pandemics for both of these goals. Not only does it reach millions of people, it also allows people who receive your information to ask questions about aspects they're unclear about. During COVID-19 social media was used extensively to spread misinformation — it would simply be nonsensical to not use the same platform to do the opposite.

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